When someone searches for a service “near me”, Google shows a map with three businesses. Here is how to give your business the best chance of appearing there.
Your Google Business Profile
- Claim and verify your profile
- Choose the most accurate primary category
- Add your hours, phone, website and service areas
- Upload real photos of your work, team and location
- Post updates and offers every week
Reviews
- Ask every happy customer for a review
- Reply to every review, positive or negative
- Never buy or fake reviews — it can get your profile suspended
Your website
- Keep your name, address and phone number consistent everywhere
- Create a page for each main service and location
- Embed a Google Map on your contact page
- Make sure the site is fast and mobile-friendly
Citations
List your business on trusted directories relevant to your industry and country, using exactly the same business details each time.
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